because stories sell

eLearning story: The Foxtels

Screenshot 2015-02-22 12.56.46

Foxtel’s internal communications team was looking for a simple, engaging way of explaining the company’s new internet, tv and phone package to its customer-facing employees. Thus begat ‘The Foxtels’ — a cartoon about an average Australian family with one big difference: they have an eccentric, shape-shifting alien living amongst them who knows a disturbingly large amount about this very subject. This interactive product makes learning memorable and fun.